Author: Michael E. Porter
Publisher: Harvard Business School Pre
Keywords: competition
Number of Pages: 485
Published: 1998-10-01
List price: $39.95
ISBN-10: 0875847951
ISBN-13: 9780875847955

On Competition, a collection of works by Michael E. Porter, is a critical examination of the dog-eat-dog international economy. A Harvard Business School professor, Porter is one of the most respected and innovative economists of his time. Author of 15 books, he advises key elected officials and business leaders in all parts of the world. On Competition features 13 of his best articles over the past 15 years, including 2 new ones. The essence of Porter’s message is that every company, country, and person must master competition to thrive in brutal international and domestic economies. Co

Author: H
Publisher: Harvard Business School Pre
Keywords: harvard, review, business, series, paperback, emerging, markets
Number of Pages: 224
Published: 2008-09-08
List price: $22.00
ISBN-10: 1422126498
ISBN-13: 9781422126493

Globalization is here to stay, and companies that avoid investing in emerging markets won’t remain competitive for long. But doing business in developing regions presents unique challenges. Venture into this realm unprepared, and you may imperil your company.Packed with advice and real-world examples, this volume helps you mitigate the dangers. For example, you’ll discover:How to assess four types of risks of doing business in or with a particular developing country Strategies for capturing fast-growing consumer markets in emerging economiesWays to adopt a truly local marketing min

Author: Gary Hamel
Publisher: Harvard Business School Pre
Keywords: management, future
Number of Pages: 288
Published: 2007-10-09
List price: $26.95
ISBN-10: 1422102505
ISBN-13: 9781422102503

What fuels long-term business success? Not operational excellence, technology breakthroughs, or new business models, but management innovation - new ways of mobilizing talent, allocating resources, and formulating strategies. Through history, management innovation has enabled companies to cross new performance thresholds and build enduring advantages. In "The Future of Management", Gary Hamel argues that organizations need management innovation now more than ever. Why? The management paradigm of the last century - centred on control and efficiency - no longer suffices in a world where adaptabi

Authors:Gerald Zaltman, Lindsay H. Zaltma,
Publisher: Harvard Business School Pre
Keywords: minds, consumers, reveal, metaphors, metaphoria, marketing
Number of Pages: 256
Published: 2008-04-22
List price: $29.95
ISBN-10: 1422121151
ISBN-13: 9781422121153

Why do advertising campaigns and new products often fail? Why do consumers feel that companies don’t understand their needs? Because marketers themselves don’t think deeply about consumers’ innermost thoughts and feelings. Marketing Metaphoria is a groundbreaking book that reveals how to overcome this "depth deficit" and find the universal drivers of human behavior so vital to a firm’s success. Marketing Metaphoria reveals the powerful unconscious viewing lenses--called "deep metaphors"-- that shape what people think, hear, say, and do. Drawing on thousands of one-on-on

Author: H
Publisher: Harvard Business School Pre
Keywords: harvard, review, business, series, paperback, strategic, renewal
Number of Pages: 207
Published: 2008-06-30
List price: $19.95
ISBN-10: 142212648X
ISBN-13: 9781422126486

Technologies, consumer preferences, and market dynamics are changing faster than ever. To help your company stay competitive in the face of accelerating change, you need to continually test and redefine your strategy. But strategic renewal isn’t easy.This book provides the ideas you’ll need to refresh your competitive strategy as business conditions shift. A sampling of what you’ll find:How companies as diverse as GE and Amazon.com have spurred fresh growth by refining their talent management, marketing, and innovation strategies Ways to determine where your industry is headi

Author: Harvard Business School Pre
Publisher: Harvard Business School Pre
Keywords: harvard, review, business, series, paperback, collaborating, across, silos
Number of Pages: 224
Published: 2009-06-30
List price: $22.00
ISBN-10: 1422175618
ISBN-13: 9781422175613

Today’s organizations are larger and more complex than ever. Increasingly, you cannot simply take cooperation across your company for granted. To manage cross-departmental projects effectively, you must break down ’silos’; and master the tools and tactics of collaboration. You’ll benefit from a faster, better aligned, and more innovative enterprise.

Author: Michael E. Porter
Publisher: Harvard Business School Pre
Keywords: expanded, updated, competition
Number of Pages: 576
Published: 2008-09-01
List price: $39.95
ISBN-10: 142212696X
ISBN-13: 9781422126967

For the past two decades, Michael Porter’s work has towered over the field of competitive strategy. On Competition, Updated Edition brings together more than a dozen of Porter’s landmark articles from the Harvard Business Review. Five are new to this edition, including the 2008 update to his classic "The Five Competitive Forces That Shape Strategy," as well as new work on health care, philanthropy, corporate social responsibility, and CEO leadership. This collection captures Porter’s unique ability to bridge theory and practice. Each of the articles has not only shaped thinki