Authors: Don O'Dougherty
Publisher:
Published Date: 2007
ISBN-10: 1868917347
ISBN-13: 9781868917341

Chapter Finding out about consumers Introducing consumer behaviour Topics in this chapter ■ Unit What is consumer behaviour? (p. ...

Authors: M. Khan
Publisher: New Age International
Published Date: 2007-01-01
ISBN-10: 8122415318
ISBN-13: 9788122415315

Along With These, The Internal Determinants Of Beliefs, Attitudes, Personality, Memory And Values Have Also Been Discussed In This Book.Contemporary ...

Authors: C.L. Tyagi, Arun Kumar
Publisher: Atlantic Publishers & Distributors
Published Date: 2004
ISBN-10: 8126903309
ISBN-13: 9788126903306

The Book, Consumer Behaviour, Is Written In Easy Language And Lucid Style.

Authors: C.N. Krishna Naik, L. Venugopal Reddy
Publisher:
Published Date: 1999-01-01
ISBN-10: 817141477X
ISBN-13: 9788171414772

It starts with the consumer and ends with the consumer. It includes all resources and set of activities necessary to direct and facilitate the flow of goods ...

Authors: Atul Kr. Sharma
Publisher: Global Vision Publishing Ho
Published Date: 2006-01-01
ISBN-10: 8182201861
ISBN-13: 9788182201866

In This Book, Author Has Taken To A Comprehensive View Of Consumer Behaviour Which Gives An Advantage To Readers Interested In Understanding The Psychological ...

Authors: Angus Deaton, John Muellbauer
Publisher: Cambridge Univ Pr
Published Date: 1980-05-30
ISBN-10: 0521296765
ISBN-13: 9780521296762

The book focuses on applications of the theory to welfare economics and econometric analysis.

Authors: Signe Krarup, Clifford S. Russell
Publisher: Edward Elgar Publishing
Published Date: 2005
ISBN-10: 184542011X
ISBN-13: 9781845420116

This book examines how and why the provision of such information can affect individual decisions concerning buying or consuming a product or valuing a policy.

Authors: Marieke K. de Mooij
Publisher: Sage Publications, Inc
Published Date: 2004
ISBN-10: 0761926690
ISBN-13: 9780761926696

The book reviews and discusses cultural variations of these aspects across the world. reviews the myths of global marketing and explores the concept of culture ...

Authors: John Swarbrooke, Susan Horner
Publisher: Butterworth Heinemann
Published Date: 2007
ISBN-10: 0750667354
ISBN-13: 9780750667357

Consumer Behaviour in Tourism takes a broad view of tourism and looks at consumer behaviour in a number of sectors including: * tour operation * tourist ...

Authors: Sigmund A. Wagner
Publisher: Psychology Press
Published Date: 2003
ISBN-10: 0415316197
ISBN-13: 9780415316194

The book adopts an interdisciplinary approach, drawing on insights from psychology and anthropology as well as the author's own intensive field research.