Guide to Analysing Companies (Economist Guide to Analysing Companies)

书籍介绍(英文)

A clear and well informed guide for investors, analysts, and students, this newly revised 4th edition answers many questions and challenges in analysing companies and results including: How can anyone tell how well a company is managed and performing? What ratios and indicators are truly useful in assessing performance? How does one decode the real story in a company’s reported results? How can companies operating n different sectors—or different countries—be compared? How can danger signs on the corporate horizon be spotted?


明确和消息灵通的投资者指南，分析师和学生，这个新修订的第4版许多问题的答案，在分析公司，包括结果和挑战：怎么能知道公司如何管理和执行？什么比和指标真正有用的业绩进行评估？如何在一个解码公司的报告的结果真实的故事？企业如何经营N个不同的部门，或不同的国家进行比较呢？如何才能在公司地平线危险的信号被发现？